Wine and Women: Women Are Adventurous
"Women purchase more than seventy percent of all wine sold and account for two out of three wine drinkers.
While many still imagine men in the role of wine connoisseur, it is women, in fact, who have long been the leading wine purchasers and wine drinkers in the United States.
In her book, Wine For Women, wine expert Leslie Sbrocco uncovered many fascinating facts. "For example, women account for sixty percent of high-end wine drinkers in the United States, meaning that they purchase wine costing more than $15 occasionally to frequently, have more than twelve bottles on hand, and would buy wine costing over $15 for a casual meal at home."
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Posted by Jennifer at August 22, 2005 8:25 PM